Krista Neher on Building a Social Media Plan That Gets Real Results

My friend Krista Neher, CEO of Boot Camp Digital as well as an international speaker and leading authority on social media is the speaker at this Friday's New Media Dayton event where her topic will be "Building a Social Media Plan The Gets REAL Results". 

Below is a description of Krista's presentation from New Media Dayton.  The New Media Dayton (#NMDayton) event is this Friday April 8th from 9:30 to 10:30 at Far Hills Community Church, 5800 Clyo Road in Centerville. Register for the New Media Dayton event and see a list of attendees. 

Here's a link to purchase Krista's book "Social Media Field Guide" on Amazon.com:

Building a Social Media plan that gets REAL Results

With the explosion of social media, many businesses are rushing in without taking the time to build a strategic plan that will really get results. Most businesses fumble around in social media and don’t get the results they want.

An average person on Facebook is connected to 190 people/pages/groups/events. There are 30 million blogs and only 60 million blog readers. If you want to break through the clutter you need a plan - just showing up isn't good enough anymore. This presentation covers the 8 steps to build a social media plan that works and focuses on how to actually drive your business with social media.

We’ll cover the biggest mistakes that businesses make in social media and how to avoid them. 

Krista is a bestselling author, international speaker and leading authority on social media, and is currently the CEO of Boot Camp Digital (www.bootcampdigital.com), a leading provider of social media marketing training and consulting solutions.

Krista is a social media pioneer; creating one of the first successful corporate Twitter strategies and corporate blogs – long before “social media” was even a recognized term.

After spending nearly 6 years at Procter and Gamble working on some of the biggest and most successful product launches, Krista went on to become the Vice President of Marketing at an internet start-up. Krista started Boot Camp Digital in 2008 and has created training programs for hundreds of advertising agencies, marketing departments and small and medium business owners in social media marketing.

Krista (www.kristaneher.com) is also the Managing Director and curriculum creator for the Institute for Social Media at Cincinnati State, author of the Social Media Field Guide and is currently working on a text book on social media marketing.

 

 

   

Comments

[Hugo]

you are very correct in that people do not plan on how to use social media for their business. Social media is just another type of promotion that you need to plan and make sure that you follow your plan to be effective. Great post.

[Aleksandar]

Very interesting post. It gives new ideas!
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[orange county web designer]

I'm referring to the social media sites that are primarily used for business networking. If you know this type of site, you probably know their names. I've looked at queries, thread starters, responders, etc.,

[Google Adwords Management]

A great example of a company doing a great job at social media is desperados, I think the page is at youtube.com/desperados. Very interactive video, what do you think of that?

I'd also like to add that a great way to boost traffic is by hiring a firm that specializes in PPC Management, even PPC for social media.

[Search Engine Optimization Seattle]

That was an awesome strategy. I agree that Social Media today is very popular to promote your campaign or products.

[SEO expert]

SEO experts always prefer to analyze the website as a third party site which helps to understand the loop holes in the design and content of the website. London SEO experts provide complete guidance to make your website the way it looks better.

[John-Pay Per Click Agency]

It’s really nice post. I would like to appreciate your job and would like to tell to my friends.

[Miami SEO Expert]

Social Media sites are ideal to capture new leads and prospects for your business. It takes time, but it's worthy. It has worked for me.

[Masako Gun]

Internet marketers now rely on social media to market their services and products, and the results of their efforts vary. Some marketing efforts succeed while others not so much. A strong social media plan that can take advantage of Facebook and Twitter is needed to be succesful.

[Search Engine Optimization]

I have to make a point to make a road trip to one of these seminars. You all seem like wise and more importantly helpful experts. Please keep up the great work!

[Web Design Jacksonville Florida]

You are very appropriate in that individuals do not strategy on how to use public networking for their company. Social press is just another form of marketing that you need to strategy and create sure that you adhere to your strategy to be efficient. Excellent publish.