Bob McCarthy on Mobile Marketing Trends

Bob McCarthy of Serviceweb Systems spoke at the November 2010 Cincinnati AMA Interactive SIG on the subject of mobile marketing.

After the meeting I was able to interview Bob about online marketing trends. In this video clip Bob talks about the rapid increase in the use of web-enabled smartphones to access the Internet, the competing phone platforms (iPhone, Android and BlackBerry), explains what QR (quick response) codes are and how to get in touch with his company.

Bob's presentation for the Interactive SIG was excellent, as it contains a lot of good, up-to-date information. A pdf of the presentation is available on the Serviceweb Systems whitepaper page: http://www.servicewebsw.com/swsi_webs...

If you are interested in speaking with Bob about mobile application development you can visit the Serviceweb Systems website: http://www.servicewebsw.com/swsi_webs... or call Bob at 513-527-4886.

Here is the video and the YouTube link :http://www.youtube.com/watch?v=M2Q_Ogis1kY

 

 

Comments

[Cincybusiness]

Proximity Bluetooth Mobile Marketing is about ready to explode!

www.CincyBusiness.com

[Beer Kits]

I really find it hard to believe that people will use mobile phones to access the internet over a PC. As an Internet Marketer myself it would be impossible for me to do my job on a smartphone. As an iPhone owner, it's annoying to read the web on such a small screen. Call me cynical.

[Rob Bunting]

Thank you for your comment Jennifer, I appreciate you voicing your opinion.

Like you, I own an iPhone and don't browse the web much via the Safari browser as it is pretty tedious, so I understand your frustration in trying to use the web on such a small screen. Keep in mind though that using the apps or checking your email constitutes accessing the Internet as well. Also, millions of people will be using the IPad and other tablets in coming years and the roll-out of 4G along with more companies developing mobile versions of their websites will make surfing the web via a mobile device easier.

[Graphic design services]

I always said social mkt vs mobile mkt its a good comparison. Just think on those millions of iPhone users or Ipag, Samsung Galaxy or HTC EVO ....brilliant !

[SEO Perth]

Mobile marketing is really blooming now a days and many people are hooked to it. I also observed it is a very useful tool indeed when you do online marketing. Thnks for sharing this insightful post.

[sewa mobil]

Very nice, thanks for the information.

[SEO Los Angeles]

What is in now a days is mobile marketing and because of its demand in the online marketing scene, many have already decided to the in thing in internet marketing...

[Dave Fux]

good effort to direct the focus towards mobile marketing. Mobile marketing now a days is really in and it may proves good for the business.

White Label PPC

[mary JOHN]

Mobile marketing is marketing on or with a mobile device, such as a smart phone. Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services and ideas.